Spin Cycle

THE WORLD SPINS, a 30-second commercial I’m writing and directing for Razor Scooter through Todd Grossman’s Bluerock Films, went in front of cameras yesterday. A day-long shoot with a bunch of adorable kids, a few pieces of virtual playground equipment and one very cool three-wheeler set to be on shelves in the next few months, the production gave visual effects demigod Phil Broste a huge amount of terrific material to work with in post-production. The spot’s set to air early next year and will appear here on the site around the same time. A huge thanks goes out to Todd Grossman, producer Katie Mustard, DP Bridger Nielsen and everyone else who made the shoot such a huge success.